Someone had to stand in that place with a camera. They travelled there, waited for the light, climbed the tower or flew the drone. Ethically sourced reference photos start with a simple rule: the person who took the photos chose to share them, and they get paid when you buy.
At Fotoref, that rule is how the whole catalog works. Contributors upload their own photo sets, and they earn 80% of each sale.
Where the photos come from
Fotoref is a marketplace for photo reference packs. Every pack is uploaded by the photographer who shot it. Nothing is collected or scraped from other websites. Today, 50+ contributors have built a catalog of 1,000+ packs and 200,000+ photos and videos.
Each product page names the photographer. In almost every case, it also lists the location and the camera. So when you use a pack, you know whose work you are building on.
Where your money goes
Contributors earn 80% of each sale. Our contributor page gives a simple example: if a pack costs $9.99, the photographer receives $7.99 every time someone buys it.
That split applies to every license. When a studio buys a Small Studio or Large Studio license, the photographer earns 80% of that larger sale too.
Some of the photographers behind the packs
Contributors range from people with dozens of packs to people with one carefully shot set:
- Ogden has shot over fifty packs in the United States, most of them military subjects. The 1941 German Motorcycle BMW R75 with Trailer is 42 photos at 6240 × 4160 on a Fujifilm X-T3. At $3.99, about $3.19 of each sale goes to Ogden.
- AOnis works mostly in Southeast Asia, with an iPhone 14 Pro and a DJI Mini 3 Pro drone. The Rusty Abandoned Vehicle Ferry Ship shows a large car ferry on the shore in Cebu, slowly being taken apart, in 173 photos.
- TLopez shoots with a Nikon D810 at 7360 × 4912. The Viking Village pack has 164 photos of a film set in the south of Iceland. It was built for a Viking film and left standing after the production was cancelled.
- Ingvastdottir has one pack so far: Abandoned Fishing Boats, 100 photos on the Isle of Skye, shot on a Nikon D3200.
- David Edwards is a matte painter and concept artist, and also a contributor. His Multi-Story Building Demolition pack follows a building coming down in Canada, in 432 photos.
Why a clear source matters for studios
Many studios now have rules about where their reference comes from. They want to know that images are real, that the source is known, and that the license is clear. A Fotoref pack gives you all three:
- A named source. The product page records who shot the pack, and in almost every case where and with what.
- Clear license terms. Every license is royalty free, covers unlimited projects and never expires. No license allows reselling the packs.
- A license for your team size. Individual licenses cover one person. Small Studio covers an art team of up to 10 people, and Large Studio covers larger teams. Contractors count toward the team size.
If you need to show how a reference was sourced, you can point to the product page. Our page on photographer, location and camera data explains what each record includes.
What you can do next
Browse the catalog by subject, or start with a free reference photo pack to see the files first. If you shoot your own sets, you can become a contributor and earn 80% of each sale yourself.
Frequently asked questions
Do photographers really receive 80% of the price?
Yes. Contributors earn 80% of each sale. For a $9.99 pack, the photographer receives $7.99.
Are any photos taken from other websites?
No. Every pack is uploaded by the photographer who shot it. That is why each product page can name the photographer.
How are photos of people and private property handled?
Large locations sometimes include identifiable people, vehicles or buildings. Those photos go in a separate Editorial folder inside the pack. You can use them as reference for your art, but not in advertising or on products for resale.
Does buying a studio license help the photographer?
Yes. Studio licenses cost more because they cover a team, and the photographer earns 80% of that sale as well.